{"title":"Calming Lullabies","description":"\u003cp\u003eDrift into dreamland with our \u003cstrong\u003eCalming Lullabies\u003c\/strong\u003e collection — a carefully curated selection of soothing music boxes, soft plush toys, and nursery essentials designed to help your little one wind down and sleep peacefully.\u003c\/p\u003e\u003cp\u003eEach piece in this collection is chosen with bedtime in mind, creating a gentle, comforting routine for babies and toddlers. From sweet melodies to cozy companions, these are the things that make bedtime something to look forward to.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eSoothing sounds and music boxes\u003c\/li\u003e\n\u003cli\u003eSoft, snuggly plush companions\u003c\/li\u003e\n\u003cli\u003eNursery décor to set a peaceful mood\u003c\/li\u003e\n\u003cli\u003eThoughtful gifts for new parents\u003c\/li\u003e\n\u003c\/ul\u003e","products":[{"product_id":"baby-shusher-sound-machine-real-human-shushing-sound-for-newborn-sleep-soothing","title":"Baby Shusher Sound Machine – Real Human Shushing Sound for Newborn Sleep \u0026 Soothing","description":"\u003cp\u003e\u003ca style=\"display: block; width: 100%; background-color: #f26e42; color: white; padding: 20px 20px; text-decoration: none; border-radius: 9999px; font-family: Poppins, sans-serif; text-align: center;\" href=\"https:\/\/www.poppylist.com\/add_to_registry?product_name=Baby+Shusher\u0026amp;product_price_cents=3499\u0026amp;product_url=https:\/\/babyshusher.com\/products\/baby-shusher\u0026amp;product_image_url=https:\/\/babyshusher.com\/cdn\/shop\/files\/baby-shusher-mockup-ai-mod-1.jpg?v=1759933114\" target=\"_blank\"\u003eAdd to Poppylist Registry\u003c\/a\u003e\u003c\/p\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eWhen nothing else works, the Baby Shusher does. Trusted by parents and recommended by pediatric sleep experts, the Baby Shusher has been soothing babies and saving parents' sanity for over 10 years. Unlike traditional white noise machines, the Baby Shusher uses a real human shushing sound — rhythmic, warm, and deeply familiar to newborns — to trigger the calming reflex that helps babies settle quickly and sleep soundly. \u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eThe science is simple: babies spend months in the womb surrounded by constant sound. That familiar rhythm doesn't stop being comforting just because they're born. The Baby Shusher recreates that environment with a real recorded \"shhh,\" helping to quiet cries, ease fussiness, and signal to your baby that it's time to rest.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eWith two timer options — 15 or 30 minutes — you can customize each soothing session to your baby's needs. The compact, wireless design makes it just as effective during car rides, stroller walks, and travel as it is at home during bedtime. A handy wrist strap lets you clip it to a car seat, stroller, or carry it hands-free, and it comes ready to use with 2 AA Duracell® batteries included.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eWhether you're a first-time parent navigating newborn sleep or looking for the perfect baby shower gift, the Baby Shusher is the tool that generations of parents swear by — because it works.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eREAL HUMAN SHUSHING SOUND:\u003c\/strong\u003e Unlike white noise, the Baby Shusher uses a real recorded human \"shh\" to activate your baby's natural calming reflex — the same soothing rhythm newborns recognize from the womb.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003eTRUSTED BY 3+ MILLION PARENTS:\u003c\/strong\u003e\u003cspan style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003e The original Baby Shusher has been a go-to sleep essential for new parents for years, recommended by pediatric sleep consultants and beloved by families worldwide.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003eCUSTOMIZABLE \u0026amp; READY TO USE:\u003c\/strong\u003e\u003cspan style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003e Choose from 15- or 30-minute timer settings to match your baby's soothing needs, and get started right away with 2 AA Duracell® batteries included.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003ePORTABLE FOR EVERY MOMENT:\u003c\/strong\u003e\u003cspan style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003e Compact and wireless with a built-in wrist strap, the Baby Shusher clips to strollers and car seats and travels wherever your baby does — from bedtime routines to road trips and beyond.\u003c\/span\u003e\u003c\/p\u003e","brand":"Shusher","offers":[{"title":"Single Unit","offer_id":48035881353390,"sku":"BSH-BSH-TX","price":34.99,"currency_code":"USD","in_stock":true},{"title":"3-Pack","offer_id":48035881386158,"sku":"BSH-3PACK","price":99.99,"currency_code":"USD","in_stock":true},{"title":"Gift Box - Premium Packaging","offer_id":48035881418926,"sku":"BSH-ECO","price":35.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0754\/3901\/4062\/files\/baby-shusher-mockup-ai-mod-1.jpg?v=1782907297"},{"product_id":"baby-shusher-collection-gift-set-sound-machine-silicone-pacifiers-muslin-swaddles-for-newborns","title":"Baby Shusher Collection Gift Set – Sound Machine, Silicone Pacifiers \u0026 Muslin Swaddles for Newborns","description":"\u003cp\u003e\u003ca style=\"display: block; width: 100%; background-color: #f26e42; color: white; padding: 20px 20px; text-decoration: none; border-radius: 9999px; font-family: Poppins, sans-serif; text-align: center;\" href=\"https:\/\/www.poppylist.com\/add_to_registry?product_name=Baby+Shusher+Collection\u0026amp;product_price_cents=4999\u0026amp;product_url=https%3A%2F%2Fbabyshusher.com%2Fcollections%2Fkits-gifts%2Fproducts%2Fcollection-gift-set\u0026amp;product_image_url=https%3A%2F%2Fbabyshusher.com%2Fcdn%2Fshop%2Ffiles%2Fbs-collection-mockup-1.jpg%3Fv%3D1759931995\" target=\"_blank\"\u003eAdd to Poppylist Registry\u003c\/a\u003e\u003c\/p\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eThe best gifts aren't just thoughtful — they're useful. The Baby Shusher Collection Gift Set is both. Carefully curated for newborns and the parents who love them, this set brings together three of the most trusted tools in a baby sleep routine into one complete, ready-to-gift package.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eAt the center of it all is the iconic Baby Shusher sound machine — the original, parent-trusted device that uses a real human shushing sound to calm fussiness and help babies fall asleep faster. Unlike white noise, the rhythmic \"shhh\" mimics the sounds of the womb, triggering the natural calming reflex that newborns respond to from their very first days.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eAlongside it, two Shushie silicone pacifiers offer gentle, ergonomic comfort designed with newborn needs in mind — soft, safe, and perfectly sized for little ones. And two generously sized 39\" x 39\" muslin swaddles, made from soft, breathable fabric, round out the set with the kind of cozy, secure wrap that helps babies feel calm, safe, and ready for sleep.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eTogether, these three elements cover the full spectrum of newborn soothing — sound, comfort, and security — making the Baby Shusher Collection the most practical, thoughtful gift you can give a new parent. Whether it's for a baby shower, a registry must-have, or a warm welcome for a new arrival, this set delivers real, everyday value from the very first use.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eFrom a brand that parents have trusted for over a decade, the Baby Shusher Collection is more than a gift. It's a head start on better sleep for the whole family.\u003c\/div\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003e\u003cstrong\u003eEVERTHING THEY NEED IN ONE BOX:\u003c\/strong\u003e The Baby Shusher Collection includes our best-selling sound machine, 2 Shushie silicone pacifiers, and 2 soft muslin swaddles — a complete newborn sleep starter kit thoughtfully packaged and ready to gift.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cmeta charset=\"utf-8\"\u003e \u003cstrong\u003eTHE SOUND MACHINE PARENTS TRUST MOST:\u003c\/strong\u003e At the heart of this set is the original Baby Shusher, using a real human shushing sound — not white noise — to calm fussiness and help newborns fall asleep faster from day one.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cmeta charset=\"utf-8\"\u003e \u003cstrong\u003eSOFT, SAFE COMFORT:\u003c\/strong\u003e Two ergonomic Shushie silicone pacifiers and two breathable 39\" x 39\" muslin swaddles give babies the gentle comfort and secure, cozy feeling that supports healthy, restful sleep.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cmeta charset=\"utf-8\"\u003e \u003cstrong\u003eTHE BABY SHOWER GIFT THAT GETS USED EVERYDAY:\u003c\/strong\u003e Beautifully curated for new and expecting parents, this set makes an ideal baby shower gift, registry addition, or welcome present — practical, trusted, and loved by families from the very first night.\u003c\/span\u003e\u003c\/p\u003e","brand":"Shusher","offers":[{"title":"Default Title","offer_id":48035881582766,"sku":"BSH-COL-TX","price":49.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0754\/3901\/4062\/files\/bs-collection-mockup-1.jpg?v=1782907315"},{"product_id":"baby-shusher-sloth-plush-sound-machine-with-real-shushing-sound-smart-cry-detection","title":"Baby Shusher Sloth – Plush Sound Machine with Real Shushing Sound \u0026 Smart Cry Detection","description":"\u003cp\u003e\u003ca style=\"display: block; width: 100%; background-color: #f26e42; color: white; padding: 20px 20px; text-decoration: none; border-radius: 9999px; font-family: Poppins, sans-serif; text-align: center;\" href=\"https:\/\/www.poppylist.com\/add_to_registry?product_name=Shusher+Sloth\u0026amp;product_price_cents=4999\u0026amp;product_url=https%3A%2F%2Fbabyshusher.com%2Fproducts%2Fshusher-sloth\u0026amp;product_image_url=https%3A%2F%2Fbabyshusher.com%2Fcdn%2Fshop%2Ffiles%2Fsloth-mockup-ai-mod-3.jpg%3Fv%3D1759935403\" target=\"_blank\"\u003eAdd to Poppylist Registry\u003c\/a\u003e\u003c\/p\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eSome sleep tools do one thing well. The Baby Shusher Sloth does everything. Combining the trusted, parent-loved shushing sound that has helped millions of families get more sleep with a soft, irresistibly snuggly plush design, Sloth is the sleep companion that grows with your child — comforting newborns, soothing toddlers, and becoming a beloved part of bedtime for years to come.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eAt its core, Sloth delivers the same signature rhythmic \"shhh\" that sets Baby Shusher apart from ordinary white noise machines. That real human shushing sound — warm, rhythmic, and deeply familiar — works with your baby's natural calming reflex to ease fussiness, quiet cries, and create a peaceful sleep environment wherever you are.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eWhat makes Sloth truly special is its intelligent noise detection. When your child stirs or cries within an hour of settling, Sloth hears it and automatically reactivates the soothing sound — so you don't have to get up, fumble in the dark, or start the whole bedtime routine over again. It's the kind of thoughtful design that makes a real difference at 3am.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eThe soft, huggable plush body gives toddlers a sense of comfort and security, while the hook-and-loop hands make it easy to attach to a crib rail, stroller, or car seat — keeping soothing within reach wherever your little one is. Simple one-button control and adjustable volume mean setup takes seconds, and with 2 AA Duracell® batteries included, Sloth is ready to go from the very first night.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eA standout gift for baby showers, new parents, and toddler milestones, the Baby Shusher Sloth is the sleep companion families didn't know they needed — until they couldn't imagine bedtime without it.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003c\/div\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cmeta charset=\"utf-8\"\u003e\u003c\/strong\u003e\u003cspan\u003e\u003cstrong\u003eSMART CRY DETECTION THAT WORKS FOR YOU:\u003c\/strong\u003e Sloth's built-in noise detection listens for cries and automatically restarts the shushing sound if baby stirs within one hour — so soothing keeps going even when you're finally getting some rest.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cmeta charset=\"utf-8\"\u003e \u003cstrong\u003eSIGNATURE SHUSHING SOUND IN A HUGGABLE FRIEND:\u003c\/strong\u003e Trusted by millions of parents, Baby Shusher's real rhythmic \"shhh\" — different from ordinary white noise — is built into a soft, snuggly plush your child can hold, cuddle, and find comfort in every night.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cmeta charset=\"utf-8\"\u003e \u003cstrong\u003eATTACHES ANYWHERE, GOES EVERYWHERE\u003c\/strong\u003e: Hook-and-loop hands let Sloth fasten securely to cribs, strollers, and car seats, making it just as soothing on the go as it is at home during nap time and bedtime.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cmeta charset=\"utf-8\"\u003e \u003cstrong\u003eSIMPLE TO USE, READY FROM NIGHT ONE:\u003c\/strong\u003e One-button control, adjustable volume, and 2 AA Duracell® batteries included mean no complicated setup — just open the box, squeeze the sloth, and let the shushing do the work.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cimg style=\"cursor: pointer; display: none;\" id=\"socialpilot-extension-hover-button\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cimg style=\"cursor: pointer; display: none;\" id=\"socialpilot-extension-hover-button\"\u003e\u003c\/p\u003e","brand":"Shusher","offers":[{"title":"Default Title","offer_id":48035881779374,"sku":"BSH-SLOTH","price":49.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0754\/3901\/4062\/files\/sloth-mockup-ai-mod-3.jpg?v=1782907340"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0754\/3901\/4062\/collections\/Lamb_SS_Hero.png?v=1783455055","url":"https:\/\/amboyroadkids.com\/collections\/calming-lullabies.oembed","provider":"Amboy Road","version":"1.0","type":"link"}